Think Energy Review and Ratings
Last updated:
Think Energy currently holds a Clear Energy Facts Score of 3.7 out of 5. This places them at rank #9 out of 42. Three factors were evaluated: plan quality, pricing transparency, and customer service.
Think Energy: What we like
- Consistent pricing across platforms: Think Energy’s rates are generally consistent across shopping platforms, including the Power to Choose marketplace, making it easier for customers to identify their best available offers without worrying about pricing discrepancies.
- 100% renewable long-term plans: Longer-term plans such as Clean 12 and Clean 36 are offered as 100% renewable energy options.
- Gift card promotions (with eligibility requirements): Some long-term plans include a $100 gift card promotion. However, there are customer reviews reporting issues related to gift card fulfillment. Customers should carefully review the eligibility requirements and terms before enrolling. You can find the full eligibility details [here].
- Clear True Fixed pricing: Think Energy offers competitive True Fixed Rate plans with Electricity Facts Labels (EFLs) that are simple, transparent, and easy to understand.
- Think Smart thermostat program: The Think Smart program provides a $10 monthly bill credit (up to $120 per year) for connecting a compatible smart thermostat. In exchange, customers allow Think Energy to adjust the thermostat during peak grid demand. Overriding these adjustments more than once per month will forfeit that month’s credit. Learn more here.
Think Energy: What we don’t like
- Mixed recent customer feedback: Over the past year, Google reviews for Think Energy have shown more negative than positive feedback. Common complaints include poor customer service experiences and difficulties redeeming the $100 gift card promotion. In contrast, the company appears to place greater emphasis on its Trustpilot presence, where reviews are slightly more favorable and company responses are more consistent, with active engagement on individual customer feedback.
Ratings for Think Energy
Company review breakdown
Compared against 42 Texas electricity companies rated by Clear Energy Facts.
Top 10 out of 42 companies — one of the best we evaluated.
Cancellation fees
Ranked #25 of 42 companies
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Cancellation fees are about average for the Texas market.
Plans & rates
Ranked #24 of 42 companies
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Rates are about average when you compare them to the rest of the market.
Transparency
Ranked #1 of 42 companies
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Good transparencySimilar rates on Power to Choose and the company’s own website.
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Good transparencySimilar rates in Google sponsored ads and on the company’s website.
PUCT complaint record
Ranked #6 of 42 companies
Based on complaint data reported to the Public Utility Commission of Texas.
How We Rate This Company
- PUCT Rating: This is the official scorecard published by the Public Utility Commission of Texas (PUCT).
- Plan & Rates: We evaluate each company’s electricity rates by giving more weight to clear True Fixed plans and less weight to other fixed-type plans, using average prices across different contract lengths. Companies with lower average rates score higher, and we exclude complex or gimmicky offers that require special equipment (like smart thermostats, EV devices, seasonal pricing, or “highest usage day” rewards).
- Cancellation Fees: We compare each plan’s early termination fee against similar plans from other providers and normalize the data. Lower cancellation fees per contract term result in better scores.
- Transparency: We check how consistently the provider displays prices across the main shopping channels Texans use: Power to Choose, the company’s own website, and Google Ads. If the prices match across these places, the transparency score goes up. If the company advertises one price but charges something different on its site, the score goes down.
- CEF Score: The overall Clear Energy Facts score is a weighted average of these sub-scores, giving you a single number you can use to compare providers side by side.
Data note: Except for the PUCT Rating (which comes directly from the official PUCT scorecard), all CEF scores are calculated using real, up-to-date plan data from each provider. We recalculate these scores regularly using current Electricity Facts Labels and plan details — we don’t guess or use hidden assumptions.
Clear Energy Facts ratings focus on plan structure, transparency, and pricing. They do not include direct customer service scores. For that, we recommend checking recent Google Reviews and other independent sources, and being cautious with “star ratings” shown on sponsored comparison sites.
Think Energy Plans & Current Rates (Jan 2026)
Note: CEF selects plans based on value to the customer. For this review, For this review, we aim to avoid redundancy and shorter-term plans. we also generally exclude complex seasonal plans that usually offer poor value, high-rate fixed plans, and high-rate bill credit plans. For a complete list of available plans and terms, always check the provider's website. We display the latest update date for each plan, showing when the EFL and its information were collected. CEF verifies rates twice per week. Always check the provider’s website for the most current EFL and rates.
Enter your ZIP to check Think Energy plans
We’ll use your ZIP only to find the Transmission & Distribution Utility (TDU) for your address.
Does Think Energy have True Fixed rate plans?
Yes — we found 2 True Fixed plans (Check Provider's website for a full list of plans):
True Fixed
Ranked #50 of 62 True Fixed plans in this TDU & term range
True Fixed
Ranked #35 of 38 True Fixed plans in this TDU & term range
Does Think Energy have Fixed - Tiered Plans?
They don’t currently list any Fixed - Tiered plans on their website or on Power to Choose for this TDU.
Does Think Energy have Free Hours plans?
They don’t currently list any Free Nights / Free Hours plans on their website or on Power to Choose for this TDU.
Does Think Energy have Free Weekend plans?
They don’t currently list any Free Weekend plans on their website or on Power to Choose for this TDU.
Does Think Energy have Bill Credit plans?
We don’t currently list any Bill Credit plans for this provider in this TDU.
Transparency Review in Detail
Transparency
Ranked #1 of 42 companies
Customer Service Review in Detail
PUCT complaint record
Ranked #6 of 42 companies
In this section we focus on the company’s customer service, using the official complaint data from the Public Utility Commission of Texas (PUCT).
1. PUCT scorecard rating. This score shows how this provider compares to other Texas electricity companies based on the number of customer complaints the PUCT receives about them.
2. What the PUCT scorecard means. The PUCT publishes a scorecard that rates Retail Electric Providers based on their complaint history. It compares a company's market share to its share of complaints filed with the state. Companies that resolve issues before customers feel the need to contact the PUCT receive higher ratings (5 Power Circles), while companies that frequently force customers to escalate issues receive lower ratings.
If a company does not have a PUCT rating (or we show “No rating”), it usually means there is not enough historical data for the PUCT to calculate a score. This typically happens when a company is new to the market or has a customer base too small to be statistically compared to larger providers.
Summary of Real Customer Reviews
At Clear Energy Facts we encourage people to leave reviews on platforms where everyone can read them and companies can respond publicly. From all the options available, we’ve found that Google tends to have some of the most consistent review practices and is a widely trusted source for real customer feedback.
The analysis below is based primarily on Google reviews from roughly the last 12 months, so the information reflects recent customer experiences rather than very old history.
Reviews describe experiences of saving money and positive customer service, alongside issues with billing, high prices, contract cancellations, and difficulties obtaining promotional bonuses.
Common questions about Think Energy
- Is Think Energy a good electricity company?
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Based on our independent analysis, Think Energy currently holds a Clear Energy Facts Score of 3.7 out of 5. This places them at rank #9 out of 42 retail electricity providers we track in Texas. This rating reflects a combination of their plan value, customer service history, and pricing transparency.
- Does Think Energy have True Fixed rate plans?
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Yes. Think Energy currently offers True Fixed rate plans. The cheapest True Fixed rate that we have validated is Think Clean 12 at about 15.0¢/kWh around 1,000 kWh with a 12-month term in the Dallas service area. Use the ZIP search above to see the latest True Fixed options available for your area.
- Does Think Energy offer Free Nights or Free Hours plans?
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We do not currently find any Free Nights / Free Hours plans from Think Energy.
- Does Think Energy offer Free Weekends plans?
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We do not currently find any Free Weekends plans from Think Energy.