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Ranchero Power Review and Ratings

Last updated:

Read our Ranchero Power Review and Ratings. Ranchero Power currently holds a Clear Energy Facts Score of 3.8 out of 5, ranking #13 out of 42. We evaluate plan quality, pricing transparency, and customer service.

Ranchero Power is a Texas-based retail electricity provider that positions itself around straightforward electricity plans, local roots, and clear communication. The company emphasizes simple, easy-to-understand Electricity Facts Labels (EFLs) and avoids overly complex plan structures, making it easier for customers to know what they are paying for.

Ranchero Power: What we like

  1. Competitive True Fixed Rate plans: Ranchero Power offers straightforward True Fixed Rate plans with no minimum usage fees or gimmicks.
  2. Consistent pricing across platforms: Their rates are generally consistent across shopping platforms, including Power to Choose, making it easier for customers to identify their best available offers without worrying about pricing discrepancies.
  3. Positive Recent Customer Feedback: Based on Google reviews covering a one-year period, customer feedback has been largely positive, with approximately one negative review for every ten positive reviews, indicating strong overall customer satisfaction.
  4. This provider is a BBB Accredited Business with an A+ rating

Ranchero Power: What we don’t like

  1. eBill payment restrictions and fees: If you enroll in an eBill product, you are required to pay online. If you choose to pay by phone or mail a check while on this plan, a $4.75 “Payment Assist” fee applies.
  2. Limited broker enrollment on certain products: Some Ranchero Power products may not be eligible for enrollment through a broker acting as the customer’s agent. Customers should review the specific Electricity Facts Label (EFL) to confirm whether broker-assisted enrollment is allowed for a given plan.
  3. Below-average renewable content: Many of their plans have relatively low renewable energy content. For example, some list renewable content around 6%, which is well below the Texas statewide average (about 18.6%). They do offer an option to upgrade to 100% renewable, but choosing that add-on typically increases the price per kWh, making the plan more expensive for customers who want greener power.
  4. Weaker PUCT complaint performance: While Google reviews over the past year have been mostly positive, Ranchero Power’s recent PUCT scores have been low, often at or below 2. This indicates a higher rate of formal complaints compared to many competing providers and highlights issues that may not be fully reflected in Google reviews alone.
  5. Non-recurring fees slightly above the market: Ranchero Power’s non-recurring charges run a bit higher than the current market median, especially the returned payment fee ($40 vs $30) and the combined disconnection/reconnection fee ($77.9 vs $49.95).

Ratings for Ranchero Power

Company review breakdown

Ranchero Power logo

Compared against 42 Texas electricity companies rated by Clear Energy Facts.

CEF Score
3.8
3.8/5

Average score compared with other companies we evaluated.

3.6 /5.0

Cancellation fees

Ranked #8 of 42 companies

  • Cancellation fees are about average for the Texas market.
4.5 /5.0

Plans & rates

Ranked #5 of 42 companies

  • Rates are very competitive compared with most other companies.
5.0 /5.0

Transparency

Ranked #1 of 42 companies

  • Good transparency
    Similar rates on Power to Choose and the company’s own website.
  • Good transparency
    Similar rates in Google sponsored ads and on the company’s website.
2.0 /5.0

PUCT complaint record

Ranked #22 of 42 companies

Based on complaint data reported to the Public Utility Commission of Texas.

Ranchero Power Non Recurring Fees Analysis

This is a comparison of the non-recurring fees for Ranchero Power. These charges are detailed within the Terms of Service (TOS) and contain critical information regarding penalties for missed payments or other circumstances. Understanding these fees is essential, as some providers enforce harsh penalties while others are more considerate.

This information is updated at the beginning of every quarter. We pull these figures from Oncor TDU plans via Power to Choose or directly from the provider's website. However, a provider's TOS is generally identical across all plans and TDU zones.

Fee Ranchero Power Market (Median)
Late Payment Charge 5% 5%
Insufficient Funds / Returned Payment Fee $40 $30
Disconnection Notice Fee $19.07 $19.95
Disconnection + Reconnection Fee $77.9 $50

Ranchero Power Plans & Current Rates (Apr 2026)

Ranchero Power primarily uses simple fixed-rate pricing with multiple contract length options. In addition, they have recently introduced a limited number of bill credit plans to diversify their portfolio.

Note: CEF selects plans based on value to the customer. For this review, we aim to avoid redundancy and shorter-term plans. we also generally exclude complex seasonal plans that usually offer poor value, high-rate fixed plans, and high-rate bill credit plans. For a complete list of available plans and terms, always check the provider's website. We display the latest update date for each plan, showing when the EFL and its information were collected. CEF verifies rates twice per week. Always check the provider’s website for the most current EFL and rates.

Enter your ZIP to check Ranchero Power plans

We’ll use your ZIP only to find the Transmission & Distribution Utility (TDU) for your address.

6 plans found for Ranchero Power in ONCOR ELECTRIC DELIVERY COMPANY

Does Ranchero Power have True Fixed rate plans?

Yes — we found 6 True Fixed plans (Check Provider's website for a full list of plans):

Ranchero Cheapskate Power Rate™ - 3
Ranchero Power logo True Fixed Ranked #4 of 9 True Fixed plans in this TDU & term range
Term: 3 months
Last update: March 31, 2026
Advertised average rates
500 kWh 10.20¢
1,000 kWh 9.20¢
2,000 kWh 8.80¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$30.01 $50.84 $71.67 $92.50 $113.32 $134.15 $154.98 $175.81 $196.64 $217.47
Ranchero Smart & Fixed - 21
Ranchero Power logo True Fixed Ranked #8 of 65 True Fixed plans in this TDU & term range
Term: 21 months
Last update: March 31, 2026
Advertised average rates
500 kWh 13.90¢
1,000 kWh 12.90¢
2,000 kWh 12.50¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$39.26 $69.34 $99.42 $129.50 $159.57 $189.65 $219.73 $249.81 $279.89 $309.97
Ranchero Smart & Fixed - 36
Ranchero Power logo True Fixed Ranked #10 of 36 True Fixed plans in this TDU & term range
Term: 36 months
Last update: March 31, 2026
Advertised average rates
500 kWh 15.20¢
1,000 kWh 14.20¢
2,000 kWh 13.80¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$42.51 $75.84 $109.17 $142.50 $175.82 $209.15 $242.48 $275.81 $309.14 $342.47
Ranchero Smart & Fixed - 12
Ranchero Power logo True Fixed Ranked #32 of 65 True Fixed plans in this TDU & term range
Term: 12 months
Last update: March 31, 2026
Advertised average rates
500 kWh 15.40¢
1,000 kWh 14.40¢
2,000 kWh 14.00¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$43.01 $76.84 $110.67 $144.50 $178.32 $212.15 $245.98 $279.81 $313.64 $347.47
Ranchero Fixed Prime - 48
Ranchero Power logo True Fixed Ranked #24 of 36 True Fixed plans in this TDU & term range
Term: 48 months
Last update: March 31, 2026
Advertised average rates
500 kWh 16.40¢
1,000 kWh 15.40¢
2,000 kWh 15.00¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$45.51 $81.84 $118.17 $154.50 $190.82 $227.15 $263.48 $299.81 $336.14 $372.47
Ranchero Smart & Fixed - 60
Ranchero Power logo True Fixed Ranked #31 of 36 True Fixed plans in this TDU & term range
Term: 60 months
Last update: March 31, 2026
Advertised average rates
500 kWh 16.50¢
1,000 kWh 15.50¢
2,000 kWh 15.10¢
Estimated Monthly Bill

Small apartment: Winter months usually use 500 kWh or less (no electric heater). Summer months are usually between 750 and 1,000 kWh.

Medium home: Winter months usually use 750 kWh or less (no electric heater). Summer months are usually between 1,250 and 2,000 kWh on average.

250 kWh 500 kWh 750 kWh 1,000 kWh 1,250 kWh 1,500 kWh 1,750 kWh 2,000 kWh 2,250 kWh 2,500 kWh
$45.76 $82.34 $118.92 $155.50 $192.07 $228.65 $265.23 $301.81 $338.39 $374.97

Does Ranchero Power have Fixed - Tiered Plans?

They don’t currently list any Fixed - Tiered plans on their website or on Power to Choose for this TDU.

Does Ranchero Power have Free Hours plans?

They don’t currently list any Free Nights / Free Hours plans on their website or on Power to Choose for this TDU.

Does Ranchero Power have Free Weekend plans?

They don’t currently list any Free Weekend plans on their website or on Power to Choose for this TDU.

Does Ranchero Power have Bill Credit plans?

We don’t currently list any Bill Credit plans for this provider in this TDU.

Ranchero Power vs. The market

We don't have direct comparisons to other companies at this moment.

Transparency Review in Detail

5.0 /5.0

Transparency

Ranked #1 of 42 companies

Ranchero Power obtains the highest score in transparency because their rates and plans are consistent across all platforms, including their website, sponsored content on Google, and the Power to Choose marketplace. This means you can be confident that if you are interested in a plan with them, the price you find will be similar from any source.

Customer Service Review in Detail

2.0 /5.0

PUCT complaint record

Ranked #22 of 42 companies

In this section we focus on the company’s customer service, using the official complaint data from the Public Utility Commission of Texas (PUCT).

1. PUCT scorecard rating. This score shows how this provider compares to other Texas electricity companies based on the number of customer complaints the PUCT receives about them.

2. What the PUCT scorecard means. The PUCT publishes a scorecard that rates Retail Electric Providers based on their complaint history. It compares a company's market share to its share of complaints filed with the state. Companies that resolve issues before customers feel the need to contact the PUCT receive higher ratings (5 Power Circles), while companies that frequently force customers to escalate issues receive lower ratings.

If a company does not have a PUCT rating (or we show “No rating”), it usually means there is not enough historical data for the PUCT to calculate a score. This typically happens when a company is new to the market or has a customer base too small to be statistically compared to larger providers.

Ranchero Power Reviews
4.3 Stars | 144 reviews

Summary of Real Customer Reviews

At Clear Energy Facts we encourage people to leave reviews on platforms where everyone can read them and companies can respond publicly. From all the options available, we’ve found that Google tends to have some of the most consistent review practices and is a widely trusted source for real customer feedback.

The analysis below is based primarily on Google reviews from roughly the last 12 months, so the information reflects recent customer experiences rather than very old history.

Customer service agents are described as helpful, professional, patient, and knowledgeable in assisting with the sign-up process, answering questions about bills and plans, and resolving enrollment issues. The online enrollment is characterized as easy and quick, and customers also report favorable rates.
Customers report helpful customer service and an easy enrollment process, while also raising concerns related to billing practices, account management policies, and the security of payment information.

Common questions about Ranchero Power

Is Ranchero Power a good electricity company?

Based on our independent analysis, Ranchero Power currently holds a Clear Energy Facts Score of 3.8 out of 5. This places them at rank #13 out of 42 retail electricity providers we track in Texas. This rating reflects a combination of their plan value, customer service history, and pricing transparency.

Does Ranchero Power have True Fixed rate plans?

Yes. Ranchero Power currently offers True Fixed rate plans. The cheapest True Fixed rate that we have validated is Ranchero Cheapskate Power Rate™ - 3 at about 9.2¢/kWh around 1,000 kWh with a 3-month term in the Dallas service area. Use the ZIP search above to see the latest True Fixed options available for your area.

Does Ranchero Power offer Free Nights or Free Hours plans?

We do not currently find any Free Nights / Free Hours plans from Ranchero Power.

Does Ranchero Power offer Free Weekends plans?

We do not currently find any Free Weekends plans from Ranchero Power.